Bristlecone is being built by a small group of operators and engineers who got tired of marketing software that lies. We are based across mountain time and central European time, with the kind of overlap that makes for honest meetings.
We have collectively shipped operator tools, content systems, and infrastructure at companies you’ve heard of and several you haven’t. We came to this work because we kept ending up with the same complaint about the tools we used: they were optimized for someone else’s business model, not ours, and they treated our judgment as a friction to be removed.
So we are building the tool we wanted, for the operators we know, on the substrate we trust.
What we will not do.
We will not raise venture capital. We will not chase categories outside of marketing operations. We will not add a fifteenth pricing tier. We will not bolt on a chatbot. We will not give your data to a third party. We will not pretend a feature ships before it ships.
What we will do.
We will write a changelog every time something meaningful changes. We will read every reply to every email. We will publish the philosophy and stand by it. We will get smaller before we get larger if that’s what serving our operators well requires.
— The team. Reachable at hello@bristlecone.so.