§ III
Who it’s for
Self-selection, in two columns
Find your column.
We’d rather you spend ninety seconds reading these two lists than ninety minutes on a sales call you didn’t need.
If you are…
The right reader.
- A solo operator or small team running a business you intend to keep for decades.
- A trades business, professional service, craft maker, or long-tail SaaS.
- Someone who has been burned by aggressive marketing tools and growth-hackers.
- Comfortable approving a draft email before it sends.
- Skeptical of “AI does it all” and prefer your hand on the wheel.
- Patient. Or willing to become patient.
- Allergic to dashboards that exist to be looked at, not used.
If you are…
The wrong reader.
- A funded startup with hockey-stick KPIs.
- Looking for fully autonomous marketing automation.
- In a hurry to triple revenue this quarter.
- Allergic to reading drafts before they ship.
- Convinced “the AI” should write your strategy without your input.
- Measuring success in launches per quarter.
- Looking for the “set and forget” promise.
Bristlecone is built for the first column. If you’re in the second, we wish you well — and we mean it. There are excellent tools out there for that job.
If the first list is you
Then the next page is pricing.
No tricks. No “Contact us” on the entry tier. Just three honest options.
See pricing →